Tassos sofroniou biography for kids
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The birth of an innate conqueror
Sometimes we feel affinity with unknown people more than we do with people that form part of our everyday life. Sometimes, somehow, the personal or professional life of somebody triggers hidden dreams and desires and we even get the strange feeling that we know somebody without ever having met him. In my case, I have always felt a unique connection with Tassos Sofroniou, one of the few Greek people working in the fashion field that has managed to leave behind his country and have a successful career abroad. Something of his adventurous spirit, of his will to risk and of his passion to chase his dreams made me identify with him. Stylist, photographer and creative director, Tassos is a free spirit, unable to compromise and always at the lookout of new sensations. Having worked with the best fashion magazines out there, including The Face, and having spent the most intense years of his
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- PringleyConceptualising and producing seasonal advertising campaigns, look books and fashion videos for this contemporary menswear urban label , as a consultant and mode photographer along with a team of 10 collaborators ( stylists, grooming, models, assistants, art directors etc) for 3 consecutive seasons
- NN AthensKey concept (s) and realisation of producing seasonal print and online advertising campaigns and look books for this urban/high street menswear brand as a Creative Director - Photographer for more than 16 consecutive seasons I operate along a group of 10 tight team of collaborators per campaign -stylists, make-up and hair stylists , models , etc - in order to produce stimulating advertising online and social media campaigns on a custom made approach based on existing brand identity and social and cultural consumer habits.Further on we assist into increasing brand exposure and sales both on social/ online mediums, as well as increasing national and internat
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German born, Greek ex stylist, now photographer & brand director Tassos Sofroniou started his successful career from a very early age, along with his academic studies in photography, history of fashion and Graphic Design.
After a successful career mainly as a fashion stylist in Greece, Tassos relocated to London in the late 90's. He worked for 3 years as a P.A to his icon and fairy godmother of contemporary style, British stylist Isabella Blow. After a decade of productive and important collaborations with photographers Richard Avedon and David La Chapelle among others and magazines such as The Face, Surface, Interview, British GQ, Sunday Times Style, Exit, Scene etc. In February 2010 the first ideas and sketches were drawn and soon after Conquistador Menswear was born.Conquistador was launched in Athens in September 2010 during Vogue's Fashion's Night Out, at the historical hotel Grand Bretagne, with an installation mixing clothes, video, art and live origina